Trading Bisiness
RLAM Trading is a general food exporter mainly exporting all kinds of Japanese food products to the Middle East, including flour and premix products, seasonings, Japanese beef, processed marine products, beverages, confectionery and baking ingredients, and PB products.
While taking advantage of the strong UAE Dubai ground of the co-founder, Sheikh Suhail Al Maktoum, a member of the Dubai royal family, we export, re-export and wholesale to hotels, restaurants and retailers in Middle Eastern countries using Dubai as a hub, in cooperation with an Indian import and wholesale company in Dubai, with which we have collaborated since the establishment of the company.
Japanese food in the Middle East is no longer a transient boom, but a growing demand for fusion cuisine that combines various culinary genres.
As a “leader in communicating Japanese food culture,” we handle a wide variety of commercial products and are expanding our business by actively introducing new products that meet local needs, developing PB products, proposing creative sales techniques and methods of utilizing products in cuisine, and providing product branding support.
Trading Team
Nationality: UAE

Dubai royalty, co-founder and director of RLAM Trading, and founder of Yamanote Atelier Restaurant, a Japanese-style bakery restaurant in the Middle East with 10 locations in the UAE and Qatar.
He is a Japanophile who has been deeply involved with Japanese companies through his family’s investment consulting firm since he was a young man.
Nationality: India

Director of Sharif Hassan Ali Trading LLC. (Dubai), a general food import and wholesale company founded by his father. Co-founder of sister company UNIVERSAL FOODS W.L.L. (Qatar).
He has extensive knowledge of trade, distribution, and food products, and has been a key player in the rapid growth of the Sharif Hassan Ali Trading group’s total sales to over 10 billion yen through his strong negotiating skills and foresight in the Middle Eastern market.
Nationality: India

Japanese Food Sales Manager at Sharif Hassan Ali Trading LLC.(Dubai), from a leading UAE import wholesaler. He is skilled in information gathering and product sales through his strong Indian community network in the Arab world. He is also active in promoting new products in the Middle East market and has led many new products to continuous sales success.
Supporting challenges to new stages